Triive is a SaaS startup that helps retail sales teams increase their capacity to drive sales, bring new products to market, and share insights.
The logo serves to show the collaborative aspects of the product, where the two 'ii''s come together with a bookmark icon that's used in the platform. It creates an upwards arrow with the negative space (alluding to increased productivity, sales, and work).
Work included website content development, design, and building in Webflow, and motion design. Brand work included a visual identity suite wtih various assets.
Collaborators
Justin Urso, Founder
Alloy Partners, Design Director (created while working here)