About
About
About
About

Let’s roll up our sleeves together.

Brand Design / Visual Identity Systems / Logo Design / Packaging Design / Web Design / UX and UI Design / Event and Environmental Design / Merchandise Design / Mural Design and Painting / Publication and Editorial Design
A few clients, partners, and collaborators
new realm distilling company logo
New Realm Distilling is an American craft brewery and distillery in GA, VA, and SC.
43 north accelerator logo
43North accelerator is a business idea competitiom that invests $1M in five startups each year.
SONY music label logo
SONY is a music label and production company.
burchfield penney art center logo
Burchfield Penney Art Center is an art museum with Charles E. Burchfield work and a focus on WNY artists.
andrew bird logo
Andrew Bird is a (one of my favorite) musician.
delaware north logo
Delaware North is a hospitality, entertainment, and food services company for some of the world’s largest venues and resorts.
alloy partners logo
Alloy Partners is a venture studio that co-creates advantaged startups.
42 north brewing company logo
42 North Brewing is a brewery and restaurant with a focus on the outdoors, music, and local community.
Services
Services
Services
services
There are quite a few ways we can engage. Check them out below, or get in touch.
01.
Brand & Visual Identity Systems
Limbic offers 3 levels of branding packages for different needs depending on how deep you want to go with your positioning, and visual identity. Check them out here, or inquire for pricing.
02.
Retainer Work
Retainers are a great option if you’re looking for an extension to your creative team. You’ll get director-level work, but you don’t have to worry about hiring someone full time. Casey only takes on 2–3 retainer clients at a time, so you’ll get the attention you deserve. You’ll also get a discounted rate too, compared to hourly work. Reach out for a retainer estimate.
03.
Project and Hourly Work
Need something done fast? Reach out for hourly inquiries, or if you have specific project work scoped, Casey would be happy to put together an estimate and timing that aligns with your needs.
04.
Talks, Workshops, and Teaching
Did you know Casey has an MFA in design? Over the years, she has served as a tenure track professor, taught remotely and in person, and enjoys leading talks and workshops for students, professionals, and executives. Get in touch to discuss and book.
APPROACH
APPROACH
APPROACH
APPROACH
Design should look good. That’s table stakes. When we work together, we’ll dig in to understand business goals and work towards results while serving users and audiences.

“We discovered Limbic Studio through a referral from a director of marketing for the launch of our new bicycle company. Casey was very responsive and genuinely interested in helping us achieve our goals. The end result was nothing short of stunning. We continue to refer her to others to this day.”

Daniel Shafer
Principal Framebuilder, Maiorossé Cycles

“Casey took the time to understand my vision and goals from the start. Her attention to detail and professionalism resulted in a comprehensive, stunning brand and assets. Her passion and guidance was inspiring and infectious and she genuinely cares. I cannot recommend Casey Kelly Pérez highly enough.”

David Weitzel
CEO, Element Realty Services

“Casey met with many of us for portfolio reviews. I learned a lot from her in our short time together. I look forward to enhancing my portfolio and I really appreciated her advice on how I might get into the industry. Her words were very motivating.”

Student
Rochester Institute of Technology

A bit more about Casey Kelly Pérez

Casey Kelly Pérez is brand and UI designer with an entrepreneurial spirit and 15+ years of experience building brands and products through design. She currently runs Limbic Studio — an independent design studio with clients across North America. She enjoys working with businesses, brands, and startups who value strategic design and are passionate about what they do.

Casey earned her MFA in Graphic Design from Rochester Institute of Technology in 2013. She has a broad understanding of what it takes to work with different teams and stakeholders — having worked at agencies, tech startups, with business owners and CEOs, in higher education, and at GRAMMY winning studio, White Bicycle (SONY, Andrew Bird, Alanis Morissette). Most recently, Casey was Design Director at venture studio Alloy Partners, where she lead the design team and served startups, CEOs, and partners building SaaS products and brands. She has since dove into focusing on Limbic Studio for the flexibility and focus as she raises her family.

The majority of Casey’s work focuses on branding, visual identity systems, packaging, web design, UX, and UI design. Casey has taught as a tenure track design professor, and enjoys staying involved with higher education. For fun, she paints murals, and has recently launched a self-published children’s book series and brand called Forest Crossing Friends.

On a day off, you’ll probably catch her mountain biking, running, golfing, alpine skiing, walking her dog with her family, or kicking back with a bourbon.

Follow Casey on Instagram @limbic.studio. Or, get in touch.

Select past clients, partners, and collaborators:

42 North Brewing / 43North Accelerator / Alanis Morissette / Andrew Bird / Alloy Partners / Buffalo Distilling Company / Burchfield Penney Art Center / Cleveland Cavaliers / Comcast / Delaware North Companies / Mentholatum / M&T Bank / New Realm Distilling / OXY skincare / Rich Products / RIT / Softlips / SONY Music / Storyland Studios / Vignelli Center